Saudi Cup styling

Project Overview

For the prestigious Saudi Cup, NA Collective was entrusted with styling two high-profile influencers, Daim Algaw and Reema Badr, ensuring their looks captured both the glamour of the international racing event and the elegance expected at one of the Kingdom’s most celebrated social occasions.

The project’s goal was twofold: to craft standout styles that reflected the prestige of the Saudi Cup while also aligning with each influencer’s personal brand identity, making their appearances authentic, refined, and media-ready.

Our Approach

We approached the styling process as both a creative direction exercise and a strategic branding opportunity:

• Curated Wardrobe Selection – Each look was carefully chosen from luxury designers, balancing modern sophistication with cultural sensitivity, ensuring relevance for both local and international audiences.

• Tailored Styling for Each Influencer – Daim Algaw’s styling emphasized bold refinement with sharp tailoring and statement pieces, while Reema Badr’s look focused on elevated femininity and timeless elegance.

  
  

Key Challenges & Solutions

High Visibility & Brand Representation
With the Saudi Cup being a global event attended by royals, celebrities, and international press, there was zero margin for error. We addressed this by preparing multiple styling options in advance and conducting fittings to ensure perfect execution.

Aligning Personal Identity with Event Glamour
Both Daim Algaw and Reema Badr have distinct personal aesthetics. The challenge was to honor their individuality while elevating their style to match the grandeur of the event. We achieved this through customized styling narratives—one leaning toward bold masculine refinement, the other toward chic feminine sophistication—allowing both influencers to shine while maintaining authenticity.